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get's Money
Information is a time-tested product that will continue to make money particularly now that we have so many options and the society we live in is constantly hungry for information. Information about how to better our lives, particularly reports and other varieties of materials that show us ways to improve our livelihood, our careers and our way of life lead the list. These are the best items you can sell by mail.
BUT THINK ABOUT THIS: Marketable information need not always be in printed form. The electronic media, such as audio tapes, video tapes, and computer disks are taking over from what was once the exclusive domain of (paper and ink) printed materials. Of course, you can still sell pre-written materials or very easily create your own. You can write an informational report in an hour that will create income for the rest of your life! The thing you need to know is...what is
the best type of information to sell?
You will make the most money by selling MONEY-MAKING information. Books that tell how to start different businesses, short reports on business topics like increasing advertising effectiveness or new business ideas, manuals, are all very viable, and often, high selling ideas for informational products. The best way to break into this field is by reading the mail order publications you get in the mail. Pay attention to what others are selling, and order some of the things that look good. Read through them, and look not only at the content but at how it was produced, and how long you think it would take YOU to produce something like it. Find things you could improve upon. The best sellers and easiest to produce will be short reports.
You can produce a 4 to 6 page report and sell it easily for $5-$10, depending on the topic. Just be sure your content is packed with information your customer can benefit from, and push those benefits in your advertising. Also, when you find a good product, contact the seller and negotiate terms for you to sell the product. Try to make a DROP-SHIP arrangement. Drop-shipping means your customer will order from you, you take your profit from the payment (usually 50%), then you send the rest of the payment and a shipping label to the source of the product. They stock the product and will ship it directly to your customer. This saves you from having to buy large quantities of the product and stock it.
You will make the most money, though, from informational products you produce yourself. There is no one to share the profits with - you handle it all. If you are selling short 4-6 page reports for, say, $4-$6 each, your costwill be maybe 30 cents for copying the reports and 29 cents for postage to your customer (if you don't have the customer include postage). Don't just send your customer their order alone in the envelope... Include flyers for other offers, too. A customer who's ordered from you once is more likely to order from you AGAIN; and repeat customers are where you make the MOST money.
Another way to save money in the production of your reports is to use a computer. It is much easier to write a report with a computer, and it's easier to make changes. The biggest advantage, though, is you can print your reports whenever you need them, in whatever quantities you need. Save them on a disk, and if you get an order for, say, three reports, just load the disk and print them on your printer. Six pages printed on a typical dot-matrix printer (the least expensive type) would cost only around 3 cents ( if you buy your paper in bulk like I do). Figure out your profit from selling your report for $6-$8. Also, you can keep your mailing list of customers on a disk, and save addressing time each time you mail by printing labels on your printer.
Your mailing list can then be used for extra income by renting your customer names to other mail order dealers. If you don't already have a computer, you will also learn exactly which computer setup is the BEST and most ECONOMICAL in this report! Above all, to be a success in this business, be sure to have a GOOD product. A flaky report that contains questionable information, or little usable information at all, will get nothing but unsatisfied customers. No one will want to send you money. And the ones who do, will want their money back. Take the extra time when writing your reports or manuals.
It's worth it. If you're not 100% confident of your information, go to your local library and check your facts. You may just find extra info you can include in your report. Cover all your bases in your reports, and your customers will come back time and time again!
BUT THINK ABOUT THIS: Marketable information need not always be in printed form. The electronic media, such as audio tapes, video tapes, and computer disks are taking over from what was once the exclusive domain of (paper and ink) printed materials. Of course, you can still sell pre-written materials or very easily create your own. You can write an informational report in an hour that will create income for the rest of your life! The thing you need to know is...what is
the best type of information to sell?
You will make the most money by selling MONEY-MAKING information. Books that tell how to start different businesses, short reports on business topics like increasing advertising effectiveness or new business ideas, manuals, are all very viable, and often, high selling ideas for informational products. The best way to break into this field is by reading the mail order publications you get in the mail. Pay attention to what others are selling, and order some of the things that look good. Read through them, and look not only at the content but at how it was produced, and how long you think it would take YOU to produce something like it. Find things you could improve upon. The best sellers and easiest to produce will be short reports.
You can produce a 4 to 6 page report and sell it easily for $5-$10, depending on the topic. Just be sure your content is packed with information your customer can benefit from, and push those benefits in your advertising. Also, when you find a good product, contact the seller and negotiate terms for you to sell the product. Try to make a DROP-SHIP arrangement. Drop-shipping means your customer will order from you, you take your profit from the payment (usually 50%), then you send the rest of the payment and a shipping label to the source of the product. They stock the product and will ship it directly to your customer. This saves you from having to buy large quantities of the product and stock it.
You will make the most money, though, from informational products you produce yourself. There is no one to share the profits with - you handle it all. If you are selling short 4-6 page reports for, say, $4-$6 each, your costwill be maybe 30 cents for copying the reports and 29 cents for postage to your customer (if you don't have the customer include postage). Don't just send your customer their order alone in the envelope... Include flyers for other offers, too. A customer who's ordered from you once is more likely to order from you AGAIN; and repeat customers are where you make the MOST money.
Another way to save money in the production of your reports is to use a computer. It is much easier to write a report with a computer, and it's easier to make changes. The biggest advantage, though, is you can print your reports whenever you need them, in whatever quantities you need. Save them on a disk, and if you get an order for, say, three reports, just load the disk and print them on your printer. Six pages printed on a typical dot-matrix printer (the least expensive type) would cost only around 3 cents ( if you buy your paper in bulk like I do). Figure out your profit from selling your report for $6-$8. Also, you can keep your mailing list of customers on a disk, and save addressing time each time you mail by printing labels on your printer.
Your mailing list can then be used for extra income by renting your customer names to other mail order dealers. If you don't already have a computer, you will also learn exactly which computer setup is the BEST and most ECONOMICAL in this report! Above all, to be a success in this business, be sure to have a GOOD product. A flaky report that contains questionable information, or little usable information at all, will get nothing but unsatisfied customers. No one will want to send you money. And the ones who do, will want their money back. Take the extra time when writing your reports or manuals.
It's worth it. If you're not 100% confident of your information, go to your local library and check your facts. You may just find extra info you can include in your report. Cover all your bases in your reports, and your customers will come back time and time again!
WHY "LOTTERY SYSTEMS" DON'T WORK.
It is very tempting to play the lottery. Just last week, there was a lottery in my area that had a grand prize of $110 Million! What you could do with all that money. Unfortunately, the odds of winning that prize were 1 in 54.9 Million. In other words, you'd be more likely to get hit by lightning or die in a plane crash than win. So, it's really a sucker bet, But, still, it's fun to play.
Lots of people use "systems" to try to win. They use birthdays, or they keep track of which numbers have already been picked, or any of the other systems out there. Well, the bad news is, NONE of them work. There is NO way one can accurately predict which numbers will come up in a random drawing. Let's look at the most common way to "predict" lottery numbers. This would be tracking. People have kept track of lottery numbers for years, trying to establish a "pattern." Either they are looking for which numbers come up more often, or which have been neglected. They use this information as a basis for the numbers they pick. This just doesn't work, though.
With the number of balls in a state lottery (usually 40 - 45), there are just too many different combinations of numbers to be able to predict which will come up, based on past performance. Sure, the "law of averages" would say that the number 9 should come up soon, since it hasn't been picked for 6 months. However, you can't say when the 9 will come up. You will probably find that 10 to 12 of the numbers haven't been picked in some time. This is NOT a pattern, this is randomness. The other numbers will eventually be picked, but not all at once.
Playing by birthdays, addresses, or lucky numbers is the same. The idea is that if you always play the same numbers, they will eventually come up. In theory, this is true. You may have to wait a few hundred, or even thousand, years, though, because of the shear number of combinations possible.
If you play the lottery consistently, you are bound to win SOMETHING, even if it's a little prize. This gives some people the misguided notion that their system works. Actually, they were just lucky. If you look at the statistics for those who win the lottery, you will find that most of them
let the computer pick their numbers. They play randomly.
It is very tempting to play the lottery. Just last week, there was a lottery in my area that had a grand prize of $110 Million! What you could do with all that money. Unfortunately, the odds of winning that prize were 1 in 54.9 Million. In other words, you'd be more likely to get hit by lightning or die in a plane crash than win. So, it's really a sucker bet, But, still, it's fun to play.
Lots of people use "systems" to try to win. They use birthdays, or they keep track of which numbers have already been picked, or any of the other systems out there. Well, the bad news is, NONE of them work. There is NO way one can accurately predict which numbers will come up in a random drawing. Let's look at the most common way to "predict" lottery numbers. This would be tracking. People have kept track of lottery numbers for years, trying to establish a "pattern." Either they are looking for which numbers come up more often, or which have been neglected. They use this information as a basis for the numbers they pick. This just doesn't work, though.
With the number of balls in a state lottery (usually 40 - 45), there are just too many different combinations of numbers to be able to predict which will come up, based on past performance. Sure, the "law of averages" would say that the number 9 should come up soon, since it hasn't been picked for 6 months. However, you can't say when the 9 will come up. You will probably find that 10 to 12 of the numbers haven't been picked in some time. This is NOT a pattern, this is randomness. The other numbers will eventually be picked, but not all at once.
Playing by birthdays, addresses, or lucky numbers is the same. The idea is that if you always play the same numbers, they will eventually come up. In theory, this is true. You may have to wait a few hundred, or even thousand, years, though, because of the shear number of combinations possible.
If you play the lottery consistently, you are bound to win SOMETHING, even if it's a little prize. This gives some people the misguided notion that their system works. Actually, they were just lucky. If you look at the statistics for those who win the lottery, you will find that most of them
let the computer pick their numbers. They play randomly.
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Business Informations
The average income for owners of this kind of business in California is $65,000 a year. Best of all, here's a business that you can start with an absolute minimum investment. Practically anyone who lives in a city anywhere in the country can expect to do just about as well, and with a bit of imagination, mixed with some business "moxie", you should be able to do even better!
Income and market potentials for a service such as this are truly fantastic! Rent increases that have far outpaced wage increase have brought about a tremendous need for a method to alleviate the cost of housing. Also, many apartment complexes are being converted into expensive condominiums. These two factors have created a problem of gigantic proportions for millions of people who are concerned about keeping a roof over their heads.
You can make big money solving the problem with your own Roommate Finding Service. We're going to tell you how. Many of the nation's leading economists are predicting this kind of living arrangement to be the "money-saving answer" for apartment dwellers for the rest of this century. Others are predicting the roommate finding service to become as popular as the employment agency by 1990.
This is an ideal absentee owner business. Most of those operating on the West Coast have a woman doing the managing - sometimes as just the manager, and some times as the owner - manager. This apparently has something to do with the nature of the business, and how most people seem to naturally trust a woman to find the right roommate for them. As to the fee structure, I suggest something similar to the successful employment agencies. Charge everyone a $25 registration fee to start the ball rolling toward finding them a suitable roommate. You take a Polaroid snapshot of each registrant, have them fill out an appropriate application card which will indicate the kind of roommate they'd be happy with, and start searching through your files for people with similar likes and dislikes.
To get started, you'll want a bank reference; a legal reference, a telephone; a business name, letterhead paper, envelopes and business bards; and office supplies such as a 3 x 5 index cards; typewriter; file cabinet; and a printed questionnaire-application form. You'll also need a responsibility disclaimer, which can be combined with the applicant's agreement- to-pay contract. Once you've found a roommate for your prospective client, you should have it spelled out in your agreement that each of the "matched room mates" will pay you 15% to 20% of the first month's rent. You could charge a bit extra for particular requirements, and perhaps somewhat less for older persons, or for persons with handicaps.
The approval or disapproval is left up in the parties involved. You simply look through your registration card file, pull out five or six apparently suitable roommates, call each of them on the phone and arrange separate meetings for them with your client. Your client reports back to you, and tells you of his or her decision, and you call the person chosen and finalize the deal.
Good advertising will play a most important part in getting this business off the ground. Make up a good circular or "flyer" detaining your roommate finding services, and listing your phone number. Get these flyers on as many bulletin boards in your area as possible. Get them in grocery stores, barber shops, community colleges, beauty salons, bowling alleys; the list of places to "billboard" your flyers is endless. Another idea is to set up "take-one" boxes in as many retail places of business as you can. Don't overlook the value of placing your flyers on car windshields - particularly around apartment complexes, and in the parking lots of the colleges in your area. You might even pay the downtown
parking lot attendants to slip one under the windshield wiper of each car he parks on Monday. If you do a good job with the make-up of your flyer, and use your imagination in getting them into the hands of your prospective clients, you'll have no trouble moving your new business into the black quickly. Even so, you'll need to run regular ads in your area newspapers. The best headings to run your ads under is the Personals Column. Your ad might read:
Need A Roommate? We'll find the ideal roommate for you! Everything handled on a strictly confidential basis. For details, call Jan, Mary, or Carol. Within only a couple of months, you should be well enough established, and with an income large enough to afford an office location. When you establish your office, do some publicizing of your business with press releases to all the media in your area, and plan some fanfare that will bring attention to your services. Tacking up on your office walls the enthusiastic testimonials of people you've matched with roommates is a very good idea. Later on, you might want to input all your client information on computer, and take video pictures of each client for showing to prospective roommates. In the final analysis, once you have your business underway, your further success will be limited only by your imagination.
Income and market potentials for a service such as this are truly fantastic! Rent increases that have far outpaced wage increase have brought about a tremendous need for a method to alleviate the cost of housing. Also, many apartment complexes are being converted into expensive condominiums. These two factors have created a problem of gigantic proportions for millions of people who are concerned about keeping a roof over their heads.
You can make big money solving the problem with your own Roommate Finding Service. We're going to tell you how. Many of the nation's leading economists are predicting this kind of living arrangement to be the "money-saving answer" for apartment dwellers for the rest of this century. Others are predicting the roommate finding service to become as popular as the employment agency by 1990.
This is an ideal absentee owner business. Most of those operating on the West Coast have a woman doing the managing - sometimes as just the manager, and some times as the owner - manager. This apparently has something to do with the nature of the business, and how most people seem to naturally trust a woman to find the right roommate for them. As to the fee structure, I suggest something similar to the successful employment agencies. Charge everyone a $25 registration fee to start the ball rolling toward finding them a suitable roommate. You take a Polaroid snapshot of each registrant, have them fill out an appropriate application card which will indicate the kind of roommate they'd be happy with, and start searching through your files for people with similar likes and dislikes.
To get started, you'll want a bank reference; a legal reference, a telephone; a business name, letterhead paper, envelopes and business bards; and office supplies such as a 3 x 5 index cards; typewriter; file cabinet; and a printed questionnaire-application form. You'll also need a responsibility disclaimer, which can be combined with the applicant's agreement- to-pay contract. Once you've found a roommate for your prospective client, you should have it spelled out in your agreement that each of the "matched room mates" will pay you 15% to 20% of the first month's rent. You could charge a bit extra for particular requirements, and perhaps somewhat less for older persons, or for persons with handicaps.
The approval or disapproval is left up in the parties involved. You simply look through your registration card file, pull out five or six apparently suitable roommates, call each of them on the phone and arrange separate meetings for them with your client. Your client reports back to you, and tells you of his or her decision, and you call the person chosen and finalize the deal.
Good advertising will play a most important part in getting this business off the ground. Make up a good circular or "flyer" detaining your roommate finding services, and listing your phone number. Get these flyers on as many bulletin boards in your area as possible. Get them in grocery stores, barber shops, community colleges, beauty salons, bowling alleys; the list of places to "billboard" your flyers is endless. Another idea is to set up "take-one" boxes in as many retail places of business as you can. Don't overlook the value of placing your flyers on car windshields - particularly around apartment complexes, and in the parking lots of the colleges in your area. You might even pay the downtown
parking lot attendants to slip one under the windshield wiper of each car he parks on Monday. If you do a good job with the make-up of your flyer, and use your imagination in getting them into the hands of your prospective clients, you'll have no trouble moving your new business into the black quickly. Even so, you'll need to run regular ads in your area newspapers. The best headings to run your ads under is the Personals Column. Your ad might read:
Need A Roommate? We'll find the ideal roommate for you! Everything handled on a strictly confidential basis. For details, call Jan, Mary, or Carol. Within only a couple of months, you should be well enough established, and with an income large enough to afford an office location. When you establish your office, do some publicizing of your business with press releases to all the media in your area, and plan some fanfare that will bring attention to your services. Tacking up on your office walls the enthusiastic testimonials of people you've matched with roommates is a very good idea. Later on, you might want to input all your client information on computer, and take video pictures of each client for showing to prospective roommates. In the final analysis, once you have your business underway, your further success will be limited only by your imagination.
Here is another passport to success in taking advantage of a good deal or profitable transaction when it passes your way. "Signature loans are your key to the vault", and because they are based on your signature alone, they are also known as "Character Loans". No co-signer or collateral is involved in a real signature loan.
With pen in hand, based on your prior credit history and also your own experience with the bank, your signature can draw from $1,000.00 to $250,000.00. It all depends on your ability to pay the money back. Once you get your first signature loan with a bank, walk in on the day it is due and pay it off with two cashier's checks or with two different stacks of money. The first check or money stack will be to cover the principal of the loan. Be sure to tell him how well you did for yourself as you hand over your payment. Tell him not to make any plans for the money as you may need to rent it again soon. As you pay back the interest portion of the loan, remind the loan officer that your good performance and his smart decision to give you a loan in the first place was a profitable experience for the bank as well. Remind him that it's the rent paid on these loans that keeps the bank in business.
Now, let's suppose that your original loan was for $3,000.00. As you get up to leave the bank, turn to him and say, "Oh, by the way, I may want to rent $5,000.00 in a couple of weeks. Will you hold on to $5,000.00 for me?" What you are doing is pre-qualifying for a $5,000.00 loan. You are saying, "Hey, Mr. Loan Officer, are you going to raise my next signature loan to $5,000.00 or is $3,000.00 the limit?" What can he say? You have just paid off the $3,000.00 loan, and the rent for the loan, and you have just reinforced the point that the rent, or interest, on the loan is what keeps the bank in business and pays his salary. If he answers with something like "We'll see.", sit back down at his desk and say, "You mean you're not sure? What seems to be the problem?" It is very important at this point that you get some kind of answer from him in advance. It is very unlikely that a "Yes" will come forth, but a "sure" or "I suppose" will do. Do not leave the bank until he commits to the next loan. With each new loan, raise the dollar amount by $2,000.00 increments, until you have reached $10,000.00. At that point, you will be able to raise the amounts of future loans in $5,000.00 and $10,000.00 increments.
When shopping for aggressive banks, ask the loan officer you are deal-ing with if they are a "commissioned" loan officer. They are the most aggressive as they are paid a commission on all the loans they write. These people will be more eager to make you a loan.
With pen in hand, based on your prior credit history and also your own experience with the bank, your signature can draw from $1,000.00 to $250,000.00. It all depends on your ability to pay the money back. Once you get your first signature loan with a bank, walk in on the day it is due and pay it off with two cashier's checks or with two different stacks of money. The first check or money stack will be to cover the principal of the loan. Be sure to tell him how well you did for yourself as you hand over your payment. Tell him not to make any plans for the money as you may need to rent it again soon. As you pay back the interest portion of the loan, remind the loan officer that your good performance and his smart decision to give you a loan in the first place was a profitable experience for the bank as well. Remind him that it's the rent paid on these loans that keeps the bank in business.
Now, let's suppose that your original loan was for $3,000.00. As you get up to leave the bank, turn to him and say, "Oh, by the way, I may want to rent $5,000.00 in a couple of weeks. Will you hold on to $5,000.00 for me?" What you are doing is pre-qualifying for a $5,000.00 loan. You are saying, "Hey, Mr. Loan Officer, are you going to raise my next signature loan to $5,000.00 or is $3,000.00 the limit?" What can he say? You have just paid off the $3,000.00 loan, and the rent for the loan, and you have just reinforced the point that the rent, or interest, on the loan is what keeps the bank in business and pays his salary. If he answers with something like "We'll see.", sit back down at his desk and say, "You mean you're not sure? What seems to be the problem?" It is very important at this point that you get some kind of answer from him in advance. It is very unlikely that a "Yes" will come forth, but a "sure" or "I suppose" will do. Do not leave the bank until he commits to the next loan. With each new loan, raise the dollar amount by $2,000.00 increments, until you have reached $10,000.00. At that point, you will be able to raise the amounts of future loans in $5,000.00 and $10,000.00 increments.
When shopping for aggressive banks, ask the loan officer you are deal-ing with if they are a "commissioned" loan officer. They are the most aggressive as they are paid a commission on all the loans they write. These people will be more eager to make you a loan.
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