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Real Estate is one of the oldest forms of investing known to man. Real Estate investing is easy and fortunes are made in a simple manner. For example, and investor decides that a desert area will eventually become an industrial development. He purchases a number of acres at a very low price. If his guess turns out to be correct, ten years later he sells the land hundred times more than what he paid for it.This can happen in any part of the country and is not an exceptional case.

As the population keeps growing in the U.S., land prices continue to raise and it means that Real Estate will continue to offer one of the best investment opportunities in the country. Compared to most forms of investment, Real Estate offers greater profit potential. Of course, not every piece of land will turn out to be a winner, and despite the great potential rewards in some cases risks are involved, so the necessity of careful study before invest.

One of the problem of Real Estate is his lack of liquidity. Liquid assists are those easily converted into cash like stocks or bons. Most Real Estate investments take years before you can make some money, so it is not wise to tie up all your assets in this type of investment. Your financial situation will determine how much you can wisely invest in properties. There is a difference between a land speculator and an investor. A speculator buys land with the intention to make a quick sale and fast profits and will not hold land for a long period of time. An investor, on the other hand, looks for a long time gain, and usually buys only what he can afford to keep for an indefinite period of time.

If you are new at this field, it is wise to refrain from any a speculation until you become more informed, and you will have to devote considerable time to study and research. It is wise also to consult specialists before you act. Without realizing it, you already made a very successful investment in Real Estate if you bought your own home. Before you look for areas to invest, consider the condition of your own house. If you have any plan for selling it, good landscaping has been known to considerably increase the value of a home.

Large profits can be attained by purchasing run-down homes and restoring them for eventual selling, but some factors have to be considered:

* You must know something about architecture and remodeling and get and idea of how much it will cost to get the house back into shape. Consider what you will be able to do yourself and what it will cost you if you have to have it done.
* The location of the house is the most important factor to consider. Study the neighborhood, shopping, and transportation facilities.

It can also be profitable to lease land for commercial use. Land which borders highway is extremely valuable for purpose such as warehouse, gas station, etc. Land development companies frequently run advertisements offering country retreats. Be wary of these offers as they themselves make a large profit at the time they sell you the land, so it is much more profitable for you to buy your own.

When you buy property, buy at a price that involves a minimum financial risk. Invest only a modest amount of your own capital, when you sell, determine if a cash or installment sale is the best, based on your over-all income tax status. Learn by looking back on the mistakes made in the past and by reviewing the opportunities you have missed. Prepare a list of all properties available in your area and think up the best future use of the properties. Learn to purchase land before there is a demand. To buy land well in advance is the only economical way at today's prices. Then hold the property until you can resale for large profits. Don't sell all your desirable
properties and keep just lemons.

If you are willing to leave the cities, you should not have any trouble finding inexpensive land for sale. If you discover a tract of land appealing to you but not listed for sale, contact the Country Register's Office and he will tell you who is the owner. Get in touch with him and he could be willing to sell. As a rule purchasing tracts of land within thirty miles from a growing city is often a sound investment. Deal only with qualified realtors. Be careful of individuals who offer quick profits.

Before taking any action, study what has been written about the subject. Know why you should and should not buy. Stay conventional and don't buy white elephants. Look for hidden defects and make the property attractive before offering it for resale. Study local conditions and be sure it is practical.

Constantly look for bargains and quality properties with exceptional features that will make the sale easier. Follow up on For Sale signs, make inquiries. When discouraging elements occur, minimize your losses by whatever means available. Don't throw away money on repairs for poorly located property or in an area of surplus rental units. Before you attempt to sell, find out how the prospect can use the property profitably. Ask yourself if you would purchase it if you were in the prospect's shoes. Ask yourself if the future use will fit any of the many types of specific businesses. Can a hospital, a bank, an apartment complex, condominium or professional
building be located on the property.

Learn to analyze the pros and cons of a real estate problem. Break it down into its various elements. Know if the answers you come up with are satisfactory and practical. Try different approaches to the problem. You are necessary looking for the "top" or "bottom" of the market, or the current economic situation. You are looking for a variety of properties which have a higher value dependent on the use that can be established for them. There are always opportunities in Real Estate during good times and bad, but it is up to you to pick and choose only those very best deals, especially during times when it appears that Real Estate values and demand have reached their peak or in times when it is practically impossible for most anyone to get bank loans due to the tight money market or impossible interest rates.

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If you have cable, you've no doubt seen local advertising on most of the channels. There are three ways a local business could produce a commercial. One, they could do it themselves (and we all know what that looks like); two, they could have the local cable business do it for them (which can also look quite amateurish); or they can have an outside individual do the production.

This is where you come in.
If your video skills are top-notch, you can produce excellent commercials for local businesses at agreeable prices. If you have marketing skills, so much the better, but it's not an absolute requirement. As long as you can clearly answer the "4 W" questions (who, what, where and why), your commercial will be good. The only drawback to this business is that you should use 3/4 inch broadcast format video, which is incompatible with a home videocamera. A camera for this type of videotape usually costs around $3000, less if it's used. There is a way around this expense, though.

Most cable stations have what is called a "public access" channel. This channel is designed so that individuals and groups from the community can produce their own shows, to be aired on the channel. Contact your local cable company and find out if they have such a channel. You should be able to rent time on their equipment. This is a real boon when it comes to editing a tape, as they will have the equipment necessary to make your tape look professional. They usually offer short courses on using the equipment, too.

Market your services directly to the small businesses in your area. Good prospects are auto dealerships, restaurants, retailers such as video, book, and computer dealers, and, in election years, local political candidates (hope they get elected - you can expect a return customer!). Your quality production, coupled with a reasonable price, should entice prospects to become customers.

Most commercials will be either thirty-seconds or one minute, and will be shot on location at the customer's facilities. If they provide the copy for the commercial, you only have to direct the commercial. Run through the script with whomever will be reading it, to make sure that it will fit
the time without sounding rushed. You want to aim for a relaxed, natural sound (unless, of course, you're working with your local crazy car dealer, in which case they may want an auctioneer sound!). Above all, make sure the script tells who the advertiser is, what they do, where they are, and why people should give them their business. This is what the customer needs to hear.

Likewise, make sure your customer is happy with the result. After shooting the video, edit it (you should be able to ask someone at the cable company to help you), then review it with your customer. As long as you've presented the advertiser in a good light, you'll be in good shape. The first few times you produce a commercial, you may feel like you're flying by the seat of your pants. Just relax, use good common sense, and always remember that the job of the commercial is to convince the skeptical customer to spend his or her hard earned money with your client.

You should expect to spend a few hours during the shoot, to get enough takes for editing. Get four or five good takes. That way, any bad parts that you find when reviewing your taping can be replaced with a good take. A 30-second or 1-minute spot can be shot and edited in one day. The first one or two may take a bit longer, but that's okay. It's better to take your time when learning the ropes, rather than rush through and end up with substandard results. Because your overhead will be low (if renting equipment, instead of purchasing), you should be able to undercut your competition. In a decent size city, you can expect to charge between $500 and $1,000. Longer commercials are more negotiable, depending upon whether or not you will be asked to write the script. The half-hour long "infomercials" have become a bonanza for many advertisers, and they are a goal you can work up to, as your skills grow.

Watch commercials and listen to them. Keep mental notes about how the advertiser is presented, what message the commercial gives, and if you feel the commercial is successful. Incorporate the best elements of the commercials you see into your own shoots!

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There are many different referral services you can run, either as a stand-alone service or together with other types. Here are some businesses you can specialize in: plumbers, hair salons,
auto maintenance, child care, real estate agents, travel agents, lawyers, dentists, musicians and DJ's, printers, restaurants, even house sitters. Basically, any high-competition business will appreciate a referral service.

How can you make money? If you provide the service free to consumers, you can either charge a monthly or annual fee to business listed with your service, or you can collect a commission on each successful referral. Or, depending on the type of service you run, you can charge the consumer. For instance, if you are running a roommate referral service, both parties (the searcher and the potential roommate) can be charged a fee.

This business will be a lot easier to run if you have a computer, but it's not totally necessary. If you do have a computer, you can use a database program to store information on the businesses or people you have listed. If you aren't using a computer, you can keep the information in a 3 x 5
card file. Otherwise, all you'll need to start are business cards, stationery, and a business phone. Identify the types of businesses you'll keep information on, then develop a survey geared toward the type of the business they're in.

Ask what types of work they specialize in, what their average charge is, how long they've been in business, if they have customers who can give a testimonial for them (call these people and get their permission before you use their testimonial - also, try to make sure they're not just the businessperson's brother-in-law, that they're actual customers who can give a real opinion), and other pertinent information. Get these surveys out to each of the businesses in the categories you've selected, and keep their responses in your file.

Put together a flyer advertising your referral services. Then, distribute the flyers by: contacting your local "welcome wagon" service, offering them flyers to insert into their packages; posting them on grocery store and church bulletin boards; leaving them on car windshields in mall parking lots; posting them in laundry rooms at apartment buildings; and leaving them anywhere large groups of people will see them. When a customer calls for a referral, give them the information you've collected from the businesses. They will appreciate not having to make three dozen calls in order to make an informed decision. The customer testimonials will help people make a good decision.

Keep in touch with the people you've given referrals to, so you can get their opinion on how the business did. If you get complaints from customers, drop the business from your files. If you get good recommendations, move them to the front of the list. You will be offering a much-needed public service with this business. Stress to potential businesses that you can refer new customers to them, and they should be willing to pay commissions, or a subscription fee. Give it a try, and you can make a decent amount of money in the referral business!

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STEP 4: PROMOTING YOUR WEBSITE
Now, for the hard part. Hello? (was that a "thud" I just heard???) Are you OK? Sorry, I didn't mean to scare you, but nobody promised this would be easy. THERE IS NO SUCH THING AS EASY MONEY - NOT IN THE REAL WORLD AND CERTAINLY NOT ON THE INTERNET! If you follow steps one through three and then stop, you might as well save yourself some time and quit right now.

In order to be successful you will have to promote your website and PROMOTE IT AGGRESSIVELY! And then when you are tired of promoting your site, go and promote it some more! This is time consuming, however there are several sites listed on this disk that can make the job easier - and for FREE! There are many more sites that will promote your site for you if you pay them, but I don't like to pay for something I can do myself - and neither should you. Here is a list of things (in my humble opinion) you should do to promote your website, ranked in order of importance:

• Submit your website to as many search engines as you can.
• Join a Banner Ad Network.
• Place FREE Classified ads (never PAY for classifieds - there are too many FREE sites for this!)
• Submit your link to as many "Free For All Links" pages as you can find.
• Use FREE E-MAIL lists that are "opt-in" BUT NEVER SPAM! You WILL lose your website!
• Join a "Web Ring"
• Post to APPROPRIATE newsgroups on USENET, just make sure you understand their rules first.
• Always seek out new ways to promote your site and ALWAYS take advantage of FREE OPPORTUNITIES!

I know that sounds like a lot. The trick is to take it one step at a time. If you are going to be doing this with another preson, make sure you divide up the work in advance - it is a complete waste of time to duplicate the efforts of your partner (Trust me, I learned the hard way!) And KEEP AT IT! Don't get discouraged. The money you take out of the internet will be directly proportionate to the time and effort you put in to it - and it DOES get easier over time.

STEP 5: DEVELOP OTHER SOURCES OF REVENUE
Once your website is up and running, and you have promoted it to the point where it is successful, you will want to take advantage of other FREE opportunities on the internet. Like listing some of your products at internet auctions (see the main index for more information on this) or starting another website (or two, or six).

If you are already selling computer hardware, set up another FREE site and start a bookstore! Even better, target a specific group of people and offer LOTS of stuff for sale. For example, you could have a website designed for children, or religious poeple, or Irish people, or gay people, or Jewsih people, etc. etc. An Irish-oriented website could contain books of interest to Irish people, Irish music, art, products from Ireland, etc. The only limit here is your creativity - keep on thinking of new things and promote the hell out of them! Don't just do what everyone else is doing, unless you want to fail miserably.

The rewards go to those who are there first - not the million people who follow them. Just look at eBay - they were one of the first auction sites on the internet and the FIRST one to allow anyone who wanted to add a listing to do so. Today they are the largest and most profitable auction site on the internet - and they are going public! For the original owners, the money will never stop - their biggest problem will be counting it fast enough. And what about all the OTHER auctions sites? They don't generate NEARLY as much traffic and are not NEARLY as profitable for the owners (although you can still make money SELLING on those sites). Be first and be rich!

Ok, so you couldn't start something like eBay or Yahoo for free. Not now. There would be no way to compete with them. But if you have a hot idea NOW, you can start it for free and then grow your business to the point of extreme success! Yahoo was started for well under $1000, and I'm sure eBay was started on a similar budget. Start small and grow big.

CONCLUSION:
To be successful, follow these five steps and keep repeating them. Pitch as many products as you can and work up as many ideas as you can. Since the cost of implementing them will be ZERO (or more, if you want to pay for the services of others) don't be afraid to try and fail. When Thomas Edison was working on the light bulb, he tried several hundred substances for the filament before he found one that worked.

Before he found it, someone asked him how he felt about having all those "failures" and he replied that they were not failures because he now knew hundreds of things that would not work! There is no shame in failing at something as long as you learn from your mistakes. If your first website does not work out for you, set up another one. And another. And another. Each time, try different things until you find something that works. We wish you the best of luck in all your online endeavors!

Back To Make money on internet # Part I

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STEP 1: YOU NEED A WEBSITE FIRST!
The first thing you must do is to select a website provider. There are several FREE website providers listed on this disk, all of which can be accessed through the Master Index. You can choose one, or several, however I strongly suggest you START with just one. These providers are not going anywhere - you'll still be able to get more sites tomorrow, next month, or next year. When I started this, I registered 3 sites in ONE WEEKEND and the result was that I could not do a good job on any of them. You MUST put some time and effort into making your website presentable or any potential customers will soon go somewhere else - there are far too many websites out there who are your competitors - and they are after the same customers you are!

When you choose your provider you will be asked to pick a name for your site, so try to choose a name that relates to the business you will be doing on the web. If, for example, you are selling computers, you do not want to name your website "Easter Eggs". Also, try to stay away from names that could be considered controversial, or that have a double meaning. If the name you choose is controversial, you run the risk of having your website blocked by the "filtering software" designed to give parents control of what their kids see on the web. Of course, if your website relates DIRECTLY to such things, then name it appropriately - you will get more customers that way.

As for double meanings, they will attract people to your website that will not be interested in your product, and others who would be interested might stay away. An example would be a party planning and supplies company that names their site "Gay Parties!". While you (the webmaster) might mean this to say "happy and fun" parties, you will probably attract a lot of visitors who are gay or lesbian. You can see the confusion this could create.

The next issue is disk space. Some websites offer more of it than others. Try to get the most space you can - it can only help you in the future. Also, check what their policies are on advertising. Virtually all of the free websites out there require you to place their ads on your site. Some of them will simply put banner ads on your pages - however some of them use "pop-up" ads which can be annoying. Choose a provider that will not force you to use the "POP-UPS"!

Lastly, make sure you understand their terms of service and abide by their rules. Most of them are simple and straightforward - No adult material, no spamming, etc. Thelast thing you want is to set up your site, spend hours and hours promoting it, and then have it shut down!

STEP 2: CHOOSING A PRODUCT OR SERVICE TO SELL
From master index go to "Hot Businesses" or "Career Opportunities" and see what interests you. Click on the links to go directly to the website of the company making the offers and see if it fits with what you are doing - ideally, you will want to choose more than one opportunity for each website! If you want to sell computers, wouldn't software be a nice addition? How about accessories? Or, maybe one company has a better offer on modems than your "primary" computer hardware provider - offer you customers the best values and they will return, time and again.

This is another chore that will take some time and effort as you will want to make sure that you are not locked in to any one company exclusively. Read their terms and conditions, and if there is anything you do not understand ASK THEM - DO NOT ASSUME ANYTHING! These companies may also be able to provide you with free pages for your website and offer you other free help. Take advantage of everything you can! Don't be afraid to ask a hundred and ten questions, if that's how many you have. These companies WANT you to be successful, and are only too happy to help you achieve your goals.

STEP 3: CREATING YOUR WEB PAGES
Once you have your website provider and you know what you want to sell, you will have to create some web pages for your site. There is a program included for doing this: Advanced HTML. While this is not a PERFECT program, it offers lots of help for the beginner who does not know an awful lot about HTML. Also, be sure to visit the sites we have listed on this disk which offer free help with HTML! It is easy to learn the basics of HTML, and with a little practice you can create some very nice web pages on your own and for free. Rather than trying to teach you HTML here, we will leave that for the websites we mentioned, and the HTML program we have included on this disks.

Continue To Make Money on the Internet # part I

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Although this money-making is continuously being marketed as "a way to make money with your answering machine", new technology has actually rendered this idea obsolete. With the proliferation of voice mail, fax-back service, and very inexpensive computerized voice processing systems, the answering machine, with its limited one-call-at-a-time capacity, is no longer ideal for making money. With the advent of these new technologies, the concept has also expanded to a variety of processes which you can use to make money.

PEOPLE MUST CALL
With answering machines, the only way you can make money is when people call you. Since an answering machine is hooked up to a specific phone number, and since it does not advertise on its own, you will have to establish ways to attract people to call your phone number so that people can listen to the message recorded on your answering machine.

THE MESSAGE IS THE KEY
The message recorded on your answering machine is the key to your ability to make money. The message can instruct people to send money for information about any subject matter, or instruct callers to leave their name and address so you can send them a sales brochure. The information you have recorded on your machine should be encouraging and convincing enough to motivate the caller to do what you have instructed.

THE 1-MINUTE SPIEL
Think of your recording as a radio commercial. Since callers have short attention spans, and are used to hearing radio and tv spots that are not more than 1 minute long it is advisable that you limit the length of your message to about 1 minute, 2 minutes tops!

GETTING THE CALL & COLLECTING PAYMENT
Whatever it is you are selling, and by which you are using your answering, your primary challenge will be in two areas:
(1) How you can advertise and make your telephone number known to a lot of people, and
(2) How you are going to collect payment for whatever it is you are selling.

One of the most popular topics sold on "answering machine schemes" is information abourt how people can make money with their answering machine. This is worn out and very unimaginative. More than likely, your caller will feel insulted and not order whatever literature, report or booklet you want them to order. Remember, if you want to have a recorded sales message over the telephone, use a voice mail service, which may cost you around $8 a month.

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